xenu
Banned deucer.
over the past year and a half i've noticed that a large majority of the internet has been acting as a self-contained political force. if you remember last year's SOPA fiasco then you'll know exactly what i'm talking about. sites like reddit (i'm refraining from using the rather obnoxious term 'social media' here) are primarily responsible for this; reddit in particular has become a nexus for the spread of atheism and libertarian political ideologies (not that that's a bad thing) and a breeding ground for memes of all sorts.
when i say 'memes', i don't mean your everyday image macro. a meme is any concept or idea that can spread memetically, that is to say, be rapidly cross-pollinated between individuals or as in this case, between entire websites. kony 2012, for instance, was a meme and so were SOPA/PIPA and the Occupy movement. memes are extremely powerful tools when in the right hands, and are in fact the fastest way to spread ideas across a large populations. the greatest strength of the meme is that it can originate from a decentralized source; a meme can start at a small, disconnected messageboard and still be proliferated throughout the internet. so the benefits of a well-structured memetic system are obvious - speed of communication is increased and so is the availability of information. some would even argue it functions as a self-defense mechanism of sorts, seeing how the "threats" of SOPA, CISPA etc were so effectively combated.
the flow of information goes both ways, however, and thus is a double edged sword. it is possible to force memes - hell, i've done it before. even though the possibilities of forcing a meme may seem harmless at first, consider this: if it's possible to force an innocent meme, it's also possible to force an entire ideology. it's happening already; those of you who are redditors, why do you think celebrities volunteer for AMAs? to interact with their fans? maybe, but their primary purpose is to get themselves talked about; in other words, to create a meme. it's the dream of every advertiser, every PR person to force a meme. every corporation wants to BE a meme. anyone else seen those insurance ads where they needlessly reference lolcats? what about the new futurama ads where they use that "not sure if..." macro, hoping for internet-savvy viewers to discuss the show online?
why do you think chic-fil-a garnered so much corporate opposition during the whole gay marriage incident? it's not like most companies to get themselves involved in political controversy, but if it meant pandering to potential customers on the internet, they would. what about the large amount of companies that dropped their support for SOPA after reddit decided to collectively boycott any company that did support it? what about obama, promising to overrule SOPA if it were passed? riding on the back of a meme is the most effective way to get to potential customers and voters, and everyone is doing it.
and then there's anonymous, the group that finds support by drumming up fear for "internet freedom". i'll admit -- i was sucked into the anonymous ideology at some point in my life. what vacillating teenager doesn't want to be a masked vigilante, fighting for a noble cause? and all by sitting at the computer? part of the reason why anonymous is so wildly popular (read: a meme) is because it's so fantastically convenient. anyone not diametrically opposed to internet freedom would consider themselves a "part of anonymous" or at least support them to some degree. don't be fooled by their self-gratifying definition of "collective"; anonymous is a cult in the strongest sense of the word.
remember when anonymous hacked into the IRS database and published romney's tax returns? wait what, anonymous is telling you to vote for the dems now? and again, because anyone can claim to be part of anonymous, it's impossible to tell whether this was really an action of anonymous or just a clever democrat campaigner attempting to force a meme. it doesn't matter, of course; a lot of people have already been influenced, even if subtly, and will go on and influence other people, and so on. successful meme is successful.
the last thing i want to sound like is a conspiracy theorist, but this sudden "politicization" of the internet at large worries me. as reddit continues to be the "socially conscious" e-superpower, as anonymous continues to take down symbolic political targets, they put the future of the internet at stake. i find it ironic how reddit and anonymous, both fervent advocates of net neutrality are the prime catalysts of a politically-controlled internet. i don't oppose reddit's ideology at all; it's their methodology which i hate.
i'd use the old adage "the internet is leaking" but that hardly seems appropriate anymore. it seems more as if the internet has run dry, and opportunist corporations and governments are climbing through the cracks in its walls the discover a naive, easily manipulated populace fit for the reaping. i hate to be grim, but if the internet's political crusade doesn't stop it may backfire on us and the very notion of 'internet freedom' will seem like a thing of the past.
discuss!
when i say 'memes', i don't mean your everyday image macro. a meme is any concept or idea that can spread memetically, that is to say, be rapidly cross-pollinated between individuals or as in this case, between entire websites. kony 2012, for instance, was a meme and so were SOPA/PIPA and the Occupy movement. memes are extremely powerful tools when in the right hands, and are in fact the fastest way to spread ideas across a large populations. the greatest strength of the meme is that it can originate from a decentralized source; a meme can start at a small, disconnected messageboard and still be proliferated throughout the internet. so the benefits of a well-structured memetic system are obvious - speed of communication is increased and so is the availability of information. some would even argue it functions as a self-defense mechanism of sorts, seeing how the "threats" of SOPA, CISPA etc were so effectively combated.
the flow of information goes both ways, however, and thus is a double edged sword. it is possible to force memes - hell, i've done it before. even though the possibilities of forcing a meme may seem harmless at first, consider this: if it's possible to force an innocent meme, it's also possible to force an entire ideology. it's happening already; those of you who are redditors, why do you think celebrities volunteer for AMAs? to interact with their fans? maybe, but their primary purpose is to get themselves talked about; in other words, to create a meme. it's the dream of every advertiser, every PR person to force a meme. every corporation wants to BE a meme. anyone else seen those insurance ads where they needlessly reference lolcats? what about the new futurama ads where they use that "not sure if..." macro, hoping for internet-savvy viewers to discuss the show online?
why do you think chic-fil-a garnered so much corporate opposition during the whole gay marriage incident? it's not like most companies to get themselves involved in political controversy, but if it meant pandering to potential customers on the internet, they would. what about the large amount of companies that dropped their support for SOPA after reddit decided to collectively boycott any company that did support it? what about obama, promising to overrule SOPA if it were passed? riding on the back of a meme is the most effective way to get to potential customers and voters, and everyone is doing it.
and then there's anonymous, the group that finds support by drumming up fear for "internet freedom". i'll admit -- i was sucked into the anonymous ideology at some point in my life. what vacillating teenager doesn't want to be a masked vigilante, fighting for a noble cause? and all by sitting at the computer? part of the reason why anonymous is so wildly popular (read: a meme) is because it's so fantastically convenient. anyone not diametrically opposed to internet freedom would consider themselves a "part of anonymous" or at least support them to some degree. don't be fooled by their self-gratifying definition of "collective"; anonymous is a cult in the strongest sense of the word.
remember when anonymous hacked into the IRS database and published romney's tax returns? wait what, anonymous is telling you to vote for the dems now? and again, because anyone can claim to be part of anonymous, it's impossible to tell whether this was really an action of anonymous or just a clever democrat campaigner attempting to force a meme. it doesn't matter, of course; a lot of people have already been influenced, even if subtly, and will go on and influence other people, and so on. successful meme is successful.
the last thing i want to sound like is a conspiracy theorist, but this sudden "politicization" of the internet at large worries me. as reddit continues to be the "socially conscious" e-superpower, as anonymous continues to take down symbolic political targets, they put the future of the internet at stake. i find it ironic how reddit and anonymous, both fervent advocates of net neutrality are the prime catalysts of a politically-controlled internet. i don't oppose reddit's ideology at all; it's their methodology which i hate.
i'd use the old adage "the internet is leaking" but that hardly seems appropriate anymore. it seems more as if the internet has run dry, and opportunist corporations and governments are climbing through the cracks in its walls the discover a naive, easily manipulated populace fit for the reaping. i hate to be grim, but if the internet's political crusade doesn't stop it may backfire on us and the very notion of 'internet freedom' will seem like a thing of the past.
discuss!